Help-Wanted Index characterizes the volume of published advertisements in newspapers on hiring employees. 1987 is considered as the base, it's value is "100". Moving Averages are used for index analysis. If the moving average shows the index trend change over several months, it can be a sign of the changing situation on the labor market. Also, the index can give an idea about a possible change of the economic situation in different regions of the country.
It has almost no effect on the market. The influence of the index is limited, because only a limited number of major regional newspapers is taken into account.